“Tradition” is not often a word used to describe innovation, but Noel Perry, founder of Next 10, believes California can build on its tradition of innovation to reduce carbon emissions and the effects of climate change while at the same time promoting the state’s economic health.
“California policy innovations combined with technology innovations create energy efficiency," declared Perry at the opening session of the Great Valley Center’s annual conference Wednesday morning in Sacramento. That means, he said, that “energy efficiency” and “green technology” are the watchwords of the future.
“We have to start by looking at the way we promote energy efficiency,” agreed Doug Henton of Collaborative Economics which helped with “The California Green Innovation Index,” a new report produced by Next 10 that analyzes how public policy, the private sector, and people work together within the context of AB 32, the California Global Warming Solutions.
Henton said that “California tends to be a leader in terms of adoption,” citing recycling as an example. Twenty years ago, he said, 10% of California’s waste was recycled. Today that figure has jumped to 50%, thanks to finding innovative ways of recycling, coordinating efforts with businesses, and mandating changes in regulations.
To download a complete California Green Innovation Index, click here
Next 10 is a statewide organization that focuses on the intersection of the economy, the environment, and quality of life issues.
Collaborative Economics works with businesses, foundations, governments, the educational sector, and communities to help them think and act in their regions.
